It is possible for you to learn how to start a sports blog in Kenya, and build it into an income-generating online business in Kenya.
This is especially true if you have expertise, skills or knowledge of the sports industry in Kenya.
Starting a sports blog in Kenya would also work if you are passionate or enjoy things related to the sports sector.
Having or creating a profitable blog in Kenya is emerging as a great way for you to build an income-generating online business.
Beyond personal expression, learning how to start a sports blog in Kenya provides you with an opportunity to build a personal brand too.
You also get a chance to showcase your authority on a topic and generate or make money on the internet.
As you get into sports blogging, you might be wondering whether starting a sports blog is a good idea
And whether it can be your ticket to financial freedom.
From my personal experience, yes it can be a way for you to make extra money.
And more importantly, your ticket to freedom.
You should create or start your sports blog in Kenya, with an objective of turning it into an income-generating online business for you
It can also become an additional revenue stream for your sports business.
How Do You Start a Sports Blog in Kenya?
So, this begs the question; how do you start a sports blog in Kenya?
You are in luck today, because….
In this article, I am going to share with you key steps on how to start a sports blog in Kenya.
And to make it even easier for you, you can start a blog in 30 days in Kenya, using this 30-day blogging challenge in Kenya.
Start a Sports Blog in Kenya using This 30-Days Blogging Challenge
From picking or choosing the right sub-niche, to domain registration, website hosting and WordPress installation.
I am going to hold your hands to ensure that you set up your sports blog in Kenya correctly, and lay the foundation that will make you success in your blogging activities.
Also, I am going to guide you on strategies for content creation, audience building, and how to make money with your sports blog in Kenya.
Whether you aspire to just share your passions or establish a lucrative online sports business, this guide equips you with the fundamentals to launch your sports blogging in Kenya.
How to Start a Sports Blog in Kenya
In a nutshell, this is how you can start a sports blog in Kenya today;
- Choose a Sub-Niche in Sports.
- Pick a Blogging Platform
- Get a Domain and Hosting
- Install WordPress CMS
- Customize Your Blog
- Create Compelling Content
- Monetize Your Blog
- Track Performance and Adapt
- Grow Your Blog
Now, in the next section, I want you and I to discuss in details each of the above steps.
This is because I would really like you to succeed with your sports blog
And to build it into a successful income-generating online business in Kenya.
Imagine how your life would change if you could earn an extra Kshs.43,000/=, Kshs.99,000/=, Kshs.197,000/= or even Kshs.349,000/= per month from your sports blog in Kenya.
Would that kind of income change your life?
And would it make your life a little bit easier to have additional income?
Would you like to have such kind of income?
I am not saying it is easy or even that you will make it, but if you work hard at your sports blog in Kenya, you can be able to achieve a lot with it.
If yes, then continue reading this article…
9 Steps on How to Start a Sports Blog in Kenya
Here are the nine steps and the things you should consider when starting a sports blog in Kenya.
1. Choose or Define Your Niche
The first step to starting a sports blog is to choose your sub-niche in the sports industry.
Your niche is the topic or area of interest that your sports blog will focus on.
It is important to choose a sports sub-niche that you are passionate about, as this will make it easier to create content and engage with your audience.
When choosing your sports sub-niche, consider your knowledge, skills, experience, hobbies, passions and experiences in life.
- Do you have expertise in a particular field?
- Are you passionate about a particular hobby or interest?
- Are there topics that you are interested in that you would like to share with others?
These are all great starting points for choosing your sports sub-niche.
The idea is to identify subjects or topics that genuinely captivate your interests, and that fuel your curiosity or the ones you truly enjoy doing in Kenya.
One of the reasons for this is that you need to translate your excitement into engaging and authentic sports blog content.
Let me tell you, it is very difficult to create sports blog content or do anything that you do not like and enjoy.
It will become boring pretty fast and you are going to give up, because you are forcing yourself to do something you already do not like.
This is why it is important to define or choose your sports sub-niche, topic and industry.
Align Your Sports Blog Niche
Your sports sub-niche should align with your ideal target market or the people you ultimately want to serve
From my personal experience, I wish to inform you that your target audience is critical at this stage.
This is because as you grow your sports blog in Kenya, you are going to monetize it
And having the right target audience or market plays a big role in how much money you are going to make.
Later in this article, I will share with you more about the different ways you can monetize your sports blog in Kenya.
So, out of the many things you are interested in right now in Kenya’s sports industry, you need to pick or choose the one you like and are passionate about.
My advise would be to pick the one that aligns with your business interests, or the ones that can be turned into a profitable online business and focus on it.
Having a sports sub-niche is going to really give you clarity, and enable you to build a sustainable sports-based online business in Kenya.
2. Pick Your Sports Blogging Platform in Kenya
Once you have chosen your sports niche, the next step is to choose your blogging platform.
There are several blogging platforms available, including WordPress, Squarespace, and Wix.
WordPress is the most popular sports blogging platform in the world right now, with over 43.1% of all websites using it.
It is a free, open-source platform that is easy to use and customize.
When starting a sports blog in Kenya, one of the thing to consider is the blogging platform to use.
Given that there are many options in the market, you might find it overwhelming to choose or pick the best blogging platform in Kenya today
Here are some of the factors to consider when choosing a sports blogging platform in Kenya;
- The purpose of your sports blog
- Cost of the blogging platform
- Support services
To start a profitable sports blog in Kenya, ensure you pick the best blogging platform that works for you.
You are going to be in better position to succeed with your sports blog, and be able to turn it into an income-generating online business in the next 12 to 36 months.
If you are interested in learning how to turn a sports blog into a business, I can be able to help you through my online course.
I will hold your hands for the next 12 months….Book Your Seat Here!
For context, I am using the WordPress as my content management system or blogging platform on this website or blog.
And I would recommend that you also choose WordPress when starting your sports blog in Kenya today.
3. Get a Domain Name and Hosting
One of the things that you need when starting your sports blog in Kenya today is a domain name, and also your hosting.
These are basic things, and critical when starting a sports blog.
Your domain name is your website address, and it is important to choose a domain name that is easy to remember
It could also be the name that reflects your sports niche, topic or industry.
When choosing your domain name, consider using keywords related to your sports niche.
However, you can also pick or choose a generic name, and build it into a brand.
Once you have chosen your domain name, the next step is to choose your hosting provider.
Your hosting provider is the company that will host your website and make it available to the public.
There are several hosting providers available in Kenya.
You assignment right now is to scout or get the best hosting provider in Kenya.
If interested, you can also use blog hosting providers from international markets such as Bluehost, HostGator, and SiteGround.
4. Install WordPress
Once you have chosen your hosting provider, the next step is to install WordPress.
WordPress is a content management system, and every sports website or blog uses one.
Most hosting providers offer one-click WordPress installation, which makes the process quick and easy.
Installing WordPress on your sports blog is not difficult, and it is something you can do in a few minutes.
And most importantly, you can do it all by yourself
This means starting your sports blog in Kenya is something you can do right now
And start your journey towards building an additional source of income or revenue for yourself.
5. Customize Your Sports Blog in Kenya
Once you have installed WordPress, the next step is to customize your sports blog.
This includes choosing a theme, customizing your header and footer
You might also need to add a few widgets and plugins.
Some of the plugins you need include Yoast SEO, Site Kit by Google and Classic Editor.
With these, you are ready to go.
When you grow your sports blog and start making money, you can upgrade to premium blog themes like Astra, Kadence WP and GeneratePress
For now, do not over-complicate your life.
When starting your sports blog in Kenya, I would advise that you do not waste a lot of time on this stage.
In the early days, this might not be the most important thing to do.
Over the years, I have noted that many people spend days or months trying to make their websites or blogs look nice and aesthetically beautiful.
And this is a form of avoiding doing the real blogging work.
While that might make you feel good and happy, it takes you away from the most important thing you should be doing right now; creating content
And that is the next step you need to take right now.
6. Create Sports Blog Content
A very important step when it comes to starting a sports blog in Kenya is to create content.
This is because sports content is everything when it comes to blogging in Kenya.
It does not matter how your sports blog looks or feels, it must have the best and most valuable content for you to have a successful sports blog in Kenya.
Your content should be informative, engaging, and relevant to your niche, topic or industry.
When creating content, consider using a mix of text, images, and videos to make your posts more engaging.
I would like to really emphasize that creating content is where you should spend most of your time when it comes to starting a sports blog in Kenya.
Do research and talk to potential clients or your audience to have a realistic understanding of the kind of content you need to create.
Find out the problems your target audience is facing, as this will help you create content that solves the problems.
The key is creating the kind of content that adds value to the lives of your target audience.
I have been creating content over the last 12 years, across multiple industries
And I can confirm this; Sports Content is King!
Creating content is the foundation of your sports blog in Kenya and is going to be the foundation of your income-generating online business.
If you want my help with this, book a discovery consultation here!
7. Monetize Your Sports Blog in Kenya
This is the most important aspect of starting or creating a sports blog in Kenya.
I know that you might be wondering; can I really start a sports blog and make money in Kenya today?
The answer to this question is a BIG YES!
And I am here to let you know that with a clear plan, consistent action and perseverance,
You are going to start and build your sports blog into a money-making business
To generate an income with your sports blog in Kenya, you need to find ways to monetize
or make money, and there are a number of ways to do this for you today
Can You Make Money With a Sports Blog in Kenya?
Yes you can.
And some of the ways to make money with your sports blog in Kenya include;
- Display Advertising
- Affiliate Marketing
- Digital Products
- Sponsorship or Brand Deals
- Memberships
- Consulting or Coaching
- Merchandising
When you start and build your sports blog in Kenya, you can be able to use any of the above ways or ideas to generate an income for yourself
This would help you to increase your income if you are already working and employed.
Also, if you are jobless in Kenya, starting a sports blog is your solution.
Having a sports blog is your ticket to creating a job for yourself and turning it into an income-generating online business
The good thing about this is that I can help you today.
And you can book a discovery consultation with me!
8. Analyze Your Sports Blog Data
When starting your sports blog in Kenya today, you need to get or learn your data analytical skills.
This is because you are going to use them to analyze how your sports blog and blog articles or posts are performing.
As I mentioned during earlier steps, one of the thing to add during set-up is the Google’s Search Console, and the Google Analytics.
These are two very important tools when it comes to reporting and performance analytics of your sports blog in Kenya.
9. Grow Your Sports Blog in Kenya
If you have started your sports blog in Kenya, and have reached this stage of wanting to grow it, congratulations!
You have a done a great job so far, and I am very proud of you.
This means you have been able to start your sports blog, to create content and now your sports blog is at a stage where growth is necessary to reach the next level
Growing your sports blog in Kenya can take several forms including content growth, income growth or blogging business growth as a whole.
7 Ideas to Grow Your Sports Blog in Kenya
Here are seven strategies you can use to grow your sports blog in Kenya this year;
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Consistent and Quality Content
You need to regularly publish high-quality article or posts that align with the interests of your target audience.
Content is the most important element in your sports blog.
It is what makes your audience visit your sports website or blog today.
Therefore, you must create engaging, relevant, helpful and quality content, that helps your readers
You must create value and solve your audience’s problem through the content you have created
Doing this is going to help your sports blog in Kenya to grow in terms of increased traffic, which will impact your overall blog performance including the income you can make from the sports blog .
-
Search Engine Optimization (SEO)
To grow your sports blog in Kenya, you should learn and acquire skills related to search engine optimization.
Having these skills will help you to optimize your sports blog articles for search engines.
This is going to improve your sports blog visibility and attract organic traffic.
It is important that you understand search analysis, and optimize your article to enhance your sports blog’s ranking on the search engine results pages.
-
Collaboration and Partnerships
When you look at your sports blog as a business, you will then take actions towards building relationships in your industry.
This is going to provide you with an opportunity to collaborate and partner with other businesses in your sector.
As a sports blogger in Kenya, collaborating with other sports blog or website owners in your niche is one of the way to grow your sports blog in Kenya.
It will help you reach a wider audience, and establish credibility within your industry or sub-niche market
-
Social Media Promotion
One way to grow your sports blog in Kenya is through promoting your sports blog or blog articles on social media.
The idea here is basic; utilize social media platforms to promote your sports blog content and engage with your audience.
You can share your sports blog posts on platforms such as Facebook, Twitter or X, Instagram and Linkedin among others.
This is a way to increase your sports blog’s visibility and drive more traffic to your sports blog in Kenya.
When you take these kind of actions, you can grow your sports blog in Kenya and make a bigger brand in your sector.
-
Email Marketing in Sports Sector
When it comes to growing your sports blog in Kenya, one of the key strategies is the use of email marketing.
Email marketing is a powerful tool and avenue to grow your sports blog today
In fact, it is one of the ways you can de-risk your sports blog reliance on search or social media traffic.
Leveraging the power of email marketing allows you to have deeper relationship with your sports blog’s audience.
This in turn helps you build trust, and as you can imagine, trust is the foundation of any successful blogging business you might want to build.
If you develop digital products or services, your audience can only buy from you if they know and trust you.
To further show you how email marketing can help your sports blog to grow in Kenya, I have created this resource for you.
Click here to read it and you can also click here to watch the video on this.
Building an email list helps you to regularly communicate with your audience by sending them newsletters, updates and exclusive content.
Email marketing allows you to nurture relationships with your audience and drive traffic to your sports blog in Kenya.
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Hire a Team
As a way to grow your sports blog in Kenya, you can hire a team and add more human resources to your blog operations.
There is precedence on this, where blogs have grown into bigger publishing business operations with a larger team.
What this means is that, if you want to, you can turn your sports blog into a media or publishing company.
You can also turn it into a income-generating online business, reaching customers across the world.
Thing big, and take actions towards achieving your goals.
Some of the additional people you can hire include writers, editors, graphic designers, sales and marketing experts, social media manager and accountants among others.
However, start small, take baby steps and you will reach your destination.
-
Income or Revenue Streams
If you have started your sports blog in Kenya to make money or earn an income, then you must be thinking of ways to grow your revenues
You can do this by increasing your sources of income for the sports blog.
This means creating additional revenue streams and you can do this by having multiple income streams.
As I had mentioned earlier, there are several ways of making money with or from your sports blog.
While you might not start with all sources of income, you can be able to continuously add the extra sources of income as your sports blog grows in size and traffic.
For example, you can start with affiliate marketing, then display adverting income and later create your own digital products.
You can even merchandise your own physical sports products.
If you did that, you would have three sources of income and this would increase or grow your sports blog revenues per month.
And who does not like more money?
Conclusion
In conclusion, starting a sports blog in Kenya lets you share your sports ideas, product reviews, sports tips and sports business strategies with the world.
To do that, you need to follow these steps:
- Choose a Sub-Niche in Sports.
- Pick a Blogging Platform
- Get a Domain and Hosting
- Install WordPress
- Customize Your Blog
- Create Compelling Content.
- Monetize Your Blog
- Track Performance and Adapt
- Grow Your Blog
With dedication, you can be able to build a sports blog in Kenya and make or generate money from your blog.
So, starting a sports blog in Kenya is a great idea.
And I would recommend you start yours today.
By sticking to these steps, you can create a sports blog in Kenya that people love and that earns you money.
From my personal experience, just keep going, create quality content,
And connect with your audience by solving their problems, or answering their questions.
That is the key to your sports blogging success in Kenya.
However, to succeed with your sports blog in Kenya, you need to to learn tried-and-tested methods.
You can get this from someone who has walked the blogging path before you
….or a person who is a few steps ahead of you when it comes to building a blogging business.
That is why I have create this specialized FREE TRAINING for beginner sports bloggers or content creators.
This free training, which draws from my personal experience in building income-generating blog, is going to teach you a 7-step framework and strategies that will help you start a profitable sports blog in Kenya
If you are committed to building a successful sports blog over the coming 12 to 36 months, then this is the next step for you to take.
Join this FREE TRAINING NOW!